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Insurance Professional Tips - Sales Letter Writing Like an Insurance Pro

Wednesday, April 16, 2014

An insurance professional talks, acts, writes, and make sales like a pro. To elevate your level to insurance pro, these tips guide you to increase sales letter writing response by 30%. You will be shown, besides letter writing, how to motivate your prospects to transform them into buyers. Learn the insurance professional walk and talk.

Increasing replies for an insurance pro is more than a feather in their hat. When an insurance sales letter writing brings a great response the reward is a higher income. The entire progression of insurance direct marketing is to procure leads starting from receptive prospect replies. I am not chatting to you regarding cheap leads from prospects that counter a response to just about letter that converts to a flying paper airplane. It is pounding action verbs into your insurance sales letter writing that nails down favorable replies.

Writing a letter for your sales piece can be a grueling process. Rewrite it again by swapping words and phrases, so it sounds smoother. Presume a response rate of one half of a percent to one percent is normally respectable. Increasing this amount by 30% gives insurance brokers agents a great return on the money they are spending (investing on themselves). Also I am taking for granted that you, like an insurance professional, uses refined and carefully selected mailing list. This maximizes the ratio of prospects you can close. On a 5,000 piece insurance sales letter mailer, you should attain possession of 25 to 50 lead opportunities to close sales.


If rewriting your letter one final time could boost your response rate 30%, would you elect to execute a final letter draft.? The answer is "yes", then "but how"? I assure you, undertaking properly placed action verbs will sprout higher yielding results. You are cleverly combining emotional motivation while aiming the leads trigger directly at your prospect. Acquiring inspiring action verbs is rather simple. In fact, provided free at the end of this article are 100 action verbs. These are key verbs triggering your clients inner emotions and implementing responses to your letter.

An insurance pro can transform 50% to 90% of the lead responses into sales. In this instance, at least 14 additional money making leads could easily result in seven more profitable business dealings. The added replies alone compensate lead acquisition expenditures. Plus extra sales reap long term benefits. Inserting action verbs to your sales piece bears record breaking results. This in turn, escalates new sales volume to the top level.

All this, just by self-injecting action verbs, when rewriting your dynamic insurance sales letter. Your exceptional lead productive writing is led by adding action verbs. It's that simple.

Here is a list of the first action verbs.

Focus, forecast, stun, harvest, advance, surprise, grab, hustle, identify, gesture, evaluate, icy, appoint, approve, arouse, inherit, assume, attacking, automate, master, backtrack, bait, bang, blending, brag, kick, capitalize, capture, celebrate, certify, mobilize, reinvent, honor, cheer, interject, cinch, thrill, clench, cling, incite, coax, intervene, combine, impress, compare, flash, halt, jolt, help, illuminate, and shining.

The remainder of the action verbs list sample follows.

Launch, gallop, congratulate, jam, conserve, ignite, link, consult, investigate, contribute, leap, increase, convey, invade, howl, counseled, crunch, illustrate, decrease, deliver, delve, manipulate, design, mandate, detail, imagine, develop, magnify, diffuse, liberate, license, discover, leverage, display, dissected, gamble, diversify, manhandle, holler, dream, isolate. economize, echo, elaborate, knockout, humble, encourage, energize, hiss, enhance, and maximize.

Accomplishing the Mission

Now starts the challenge of professional champions. Take the initiative on elevating skyhigh the interest in your insurance sales letter. You must add startling eye-to eye headlines that will start your prospect's mind spinning. Ordinary and dull reading will instantly get your sales message pitched in the dirty disgusting trash. Everything should get a complete makeover. Your whole sales letter must come alive to force your reader into a trance to read on. This task involves enthralling sub-headlines, dreamful benefits, and a captivating call to action Then a final irresistible P.S. message to lock in replies for your sales letter writing.

Professional Indemnity Insurance for Various Professions

Sunday, April 13, 2014

A solicitor seeking protection under professional indemnity insurance is not something which most of us thought about being necessary until recent years. As the very name suggests, a solicitor is adept with his profession, with various laws and legislations that pertains to his area of expertise. In fact, the very status of a solicitor itself is a sure sign of authenticity and height of meticulousness, and he being charged for failure to deliver up to his standards is something which we never believed could be a possibility.

The situation is quite different nowadays. The overall industry scenario has become much volatile, making the jobs of solicitors tougher. A minute and unaccounted step has a good probability to leading to nasty claim against a solicitor, amounting to severe financial loss, loss of reputation, or both, and these are not uncommon. Hence, professional indemnity insurance is a necessity for solicitors even.

Professional indemnity insurance policies for solicitors are bit different from typical professional indemnity covers available for other professionals. Professional indemnity covers for solicitors are widely drawn. It should be noted that the type of service offered by solicitors are different in nature from other professionals and so are the types of claims that arise against solicitors. A typical policy covers civil liability arising in the course of work carried out in the course of private legal practice; however, there is some exclusion. Professional indemnity insurance for solicitors does not usually cover claims for negligence or breach of contract, but for breach of trust, breach of fiduciary duty, perceived dishonesty, etc. These are the areas where professional indemnity insurance policy that is applicable to other professionals differs from a professional indemnity cover for solicitors.

In most instances, a policy breach may result in claims going unpaid. In such situations, other professionals have policies that contain provisions limiting the rights of the insurer in cases of policy non-compliance; however, professional indemnity insurance policies for solicitors are in comparison more generous in nature of the cover provided.

It is very important that solicitors take note that while the cover may be widely drawn, it may not include any activity that typically does not come under the areas covered by a solicitor under normal circumstances. If any solicitor engages in any activity that falls outside the periphery of solicitation, it should be immaculate put across the insurance agency, who, in turn, will make sure that the offered policy covers the applicant from any claim.

Who Is Eligible For Heating Allowance In The Uk?

Saturday, April 12, 2014

The rules that govern which people are eligible for heating allowance in the UK are slightly complicated. Many people who are eligible for payments receive them automatically through the same systems that administer their other benefits, but others who are eligible need to apply to get the money they are entitled to. The following is a guide to help you determine whether you are eligible for Winter Fuel Payment or Cold Weather Payments, so you can apply for and receive the money you need to stay warm.

Who is Eligible for the Winter Fuel Payment?

In order to be eligible for the Winter Fuel Payment, you must meet the following criteria.


Winter Fuel Payment is only paid to the older people in UK society. The minimum age you need to be to claim the Winter Fuel Payment changes every year, as it is rising in line with the female state pension age.

For the winter of 2012-2013, only people born on or before the 5th July 1951 are eligible to claim the Winter Fuel Payment.

For the winter of 2013-2014, only people born on or before the 5th January 1952 are eligible to claim the Winter Fuel Payment.

For the winter of 2014-2015, only people born on or before the 5th July 1952 are eligible to claim the Winter Fuel Payment.


Even if you meet the age requirement, you will still not be eligible to claim the Winter Fuel Payment if any of the following exceptions apply to you:

If you were in prison during the week of 17 to 23 September 2012, you would not be eligible to claim the Winter Fuel Payment during the winter of 2012-2013.

If during the week of 17 to 23 September 2012 you were in hospital, and you had been in hospital for at least a year beforehand, you would not be eligible to claim the Winter Fuel Payment.

If you have been living in a care home for 12 weeks or more, you cannot claim the Winter Fuel Payment, even if you are receiving other income-based benefits such as Pension Credit, Jobseeker’s Allowance, or ESA.

If your immigration status excludes you from claiming benefits, you are not eligible for the Winter Fuel Payment.

Living Abroad and Claiming the Winter Fuel Payment

Contrary to popular belief, it is possible for UK citizens to claim the Winter Fuel if they live outside of the UK. However, there are a few conditions you must meet to claim the Winter Fuel Payment while living overseas. You must have already qualified for the Winter Fuel Payment before you left the UK. Furthermore, you can only claim the Winter Fuel Payment if you live in another country in the European Economic Area (EEA) or Switzerland; UK citizens living outside this area are not eligible to claim the payment.

Receiving the Winter Fuel Payment

Most people who are eligible for the Winter Fuel Payment will receive it automatically. The payment is administered using the same system as is used to distribute the State Pension and certain other benefits, including Pension Credit and Incapacity Benefit, so if you already are in receipt any of these benefits you should receive the Winter Fuel Payment once you reach the age of eligibility.

If you do not receive the State Pension, but you meet the eligibility requirements for the Winter Fuel Payments, you will need to make a claim to receive this heating benefit. You can make either a claim via the gov.uk website or write to the Winter Fuel Payment Team via the address given on the gov.uk site.

If you claim before the end of September, you should receive your payment before Christmas. People who receive the payment automatically will receive the money in either November or December, following a letter informing them that the payment will soon be arriving.

Cold Weather Payment Eligibility

The other benefit that exists in the UK to help people meet their heating bills is the Cold Weather Payment. This allowance only applies when the temperature in your local area dips below zero degrees Celsius for a period of 7 days or longer.

Who is Eligible for the Cold Weather Payment?

Only people who are already receiving one of the following benefits are eligible for the Cold Weather Payment. In each case, there are also some further conditions that must be met in order to be eligible.

Income-Based Jobseeker’s Allowance (JSA)

There are two components to Jobseeker’s Allowance (JSA): a universal component which is paid to anyone who has made enough National Insurance contributions, and an income-based component which is means tested. If you are receiving income-based Jobseeker’s Allowance, you will also be eligible for the Cold Weather Payment if you have a disabled child, a child under 5, or if you receive a disability or pensioner premium on top of your JSA.

Income-Based Employment and Support Allowance (ESA)

Employment and Support Allowance is paid to people who are disabled or suffering from an illness that makes working difficult. You can receive income-based ESA if you are unemployed or in work, providing you meet the eligibility and income requirements. In addition, you’ll also get Cold Weather Payments to help you meet your heating costs if you receive the work-related component of ESA, if you have a disabled child or a child under five, or if you receive a severe disability premium in addition to the standard rate of ESA.

Receiving Cold Weather Payments

If you are eligible for Cold Weather Payments, you will receive them automatically. To make sure that you get the money you are entitled to during spells of severe cold, make sure that you keep the Jobcentre informed of any changes in your circumstances, for example if you have a new baby.

Bad Credit Home Loans From Wells Fargo

Monday, April 7, 2014

Wells Fargo is one of the premiere home mortgage companies in the United States and considers itself a specialist in offering solutions to every kind of home loan situation. Indeed, it has plans for home buyers who need a bad credit home loan. If you count sixteen houses on a suburban block, at least one of them will have been financed by Wells Fargo.

Wells Fargo Range of Operations

It offers a variety of financial instruments to its clients including, some with rather esoteric names: The Jumbo Mortgage. The Reverse Mortgage. The Adjustable Rate Mortgage. It is the most visible lender financing newly constructed houses in the U.S. It will even go out of its way to structure a home loan program suited directly to the individual home buyer. If you are an employee of a Fortune 100 company, chances are your relocation (and your new housing) with your company was handled by a Wells Fargo representative.

Wells Fargo Home Loan Services

Wells Fargo has earned its reputation by providing some of the best financial instruments for its clientele, especially in the mortgage markets. Its services are fast and reliable, they are solutions oriented, and the application process is free of bureaucratic dead ends that slows down other mortgage servicers. Some of its competitively priced home loan products include:

– New Construction F
– Home Equity Loans
– First Time Buyers Program
– Timed Withdrawals (Cued to Repayment Cycles)

Wells Fargo Bad Credit Home Loan Services

Wells Fargo is aware that these troubled times have caused more than a few folks to take some hits on their credit histories. If a consumer with poor credit was to shop around, he or she would find that Wells Fargo has the most opportunities to offer such borrowers. And the consumer would also find that the prices or the interest rates on their products are competitively, and often lower, priced than other bad credit home loan mortgage servicers. Among its many programs you will find:

– Closing Guarantees

Wells Fargo organizes closing guarantee loan plans that go far in easing uncertainties in the purchase of housing real estate for borrowers with poor credit histories.

– Credit Counseling

Credit management programs are conducted for customers with a not so impressive credit history to help them boost their scores and thereby get a better home loan deal.

– Loan Counseling

A great service for first time home buyers, Wells Fargo functions with a commitment to provide responsible servicing to customers by offering a step by step guidance through loan processing. This could be called hand-holding, but it is a definite plus for first time buyers who also have poor credit.

Wells Fargo Expands

To expand its base and thereby increase the services and benefits offered to its clientele, Wells Fargo bought a leading mortgage giant, Wachovia Corporation. The deal was approved by the federal government and was signed during the second week of October 2008. With this merger, Wells Fargo emerges as one of the leading top mortgage companies with the best customer services and policies, and a commitment to offer the best bad credit mortgage solutions to meet the rising and increasingly complex financial requirements of its customers.

Benefits of Having Professional Liability Insurance

Saturday, April 5, 2014

Professional Liability Insurance policy is a very wide subject or term. Before going into the details of professional insurance policy, it is vital to know the connection of insurance and profession. Today, insurance has become a demanding field. From life to property and professional, all needs insurance for getting safe and assured against risks or perils. Insurance doesn't have power or position to stop or avoid risk and peril; in fact it helps in providing safety and security against the risk taken place. Insurance on the grounds of professional liability gives security and safety against the professional failure or infrastructure.

Professional Liability Insurance:

Professional Liability and insurance policy is limited to the scope of contact and act chosen while signing the insurance form. Professional liability policy covers the financial loss done to others by your professional negligence. For an e.g. If you are a doctor and have performed some mistake while operating a patient then your professional liability policy can help you by paying some financial compensation to your patient against your negligence towards work and profession. You can take the same kind of an example for an accountant, beautician or magician. This is one of the rare insurance policy and very few people have actually heard about it.

Myths and beliefs:

Professional insurance policy covers the kind of skills and designing that makes your profession known to others. It helps in maintaining your security against the small of negligence caused to others by your professional service. Many people opt for general liability insurance coverage thinking that professional insurance coverage might not serve them in a way they need but it is not true or valid. Looking on the norms of profession and skills, it is vital to choose the kind of professional insurance coverage that saves your risks and damages. Proper liability professional insurance coverage is a better option for saving you from financial harm and damage.

Paying proper insurance installments is your duty for making your policy continued till its expiry. Events taken place during the lapse period of policy are not covered under professional liability insurance, hence you should pay the premiums on time taking care that it doesn't lapse or get discontinue. Also, Claims are responsible only when they occur during the period of policy and not after its expiry. (Note: Your premium amount depends upon the kind of professional and skills involved.)

PI Insurance Explained

Tuesday, April 1, 2014

Professional Indemnity Insurance is an example of very good, quality contractor insurance, and its effects can be felt instantly from its cover. The policy itself protects a contractor should they make a mistake that leads to financial loss to another party. The reason that this would be costly to a contractor is because in these cases the party will no doubt file a negligence claim against the contractor that could then be very expensive. This is where such a policy would be effective as its vital protection would cover a contractor for all costs and fees in this case. In addition, having the insurance will bolster the perception that a contractor is in business on their own account, therefore aiding their IR35 position. Plus it will give clients the reassurance that there are sufficient resources to handle any recourse in the unlikely event of an alleged breach of duty, adding value to any tender.

Many contractors are still waiting lengthy periods of time before purchasing this insurance however, but it must be advised that this could have devastating effects. Professional Indemnity Insurance is highly necessary as soon as a contractor begins a contract, and with potential negligence claims of possibly millions of pound on the line, the small annual fee is no high cost.

Because of this it is advised that contractors instantly purchase the product, as by owning such a valuable cover you will gain complete peace of mind in these cases. Many contracts need Professional Indemnity Insurance to begin a contract, the policy being a necessary requirement thus highlighting the product's immediate importance.

PI Insurance remains one of the top forms of business insurance, and by far one of the most purchased forms of contractor insurance, and it isn't hard to see why when weighing up its benefits compared to its actual cost. There are many cases of contractors suffering ridiculously high losses of up to millions because of them not owning Professional Indemnity Insurance, and any contractor would back up its importance. The policy's simplicity remains one of its most commended features, as with simply a click of a button on your mouse, a year's total and full cover could be yours, for a low price that is very hard to miss.

One of the rather unknown selling points of Professional Indemnity Insurance is that the policy boosts a contractor's perception that they are in business on their own account, therefore aiding their IR35 position. This is obviously massively helpful to any self-employed professional as IR35 enquiries are becoming more and more relevant to contractors as the HMRC continue to clamp down on so called 'disguised employment'.

When looking at all contractor insurances, it becomes clear that Professional Indemnity Insurance really is an essential policy and cannot be overlooked by contractors and freelancers alike. With its many benefits, not only concerning a professional's protection, but also their IR35 related tax status, it is a vital policy and compared to its many advantages, can be purchased easily and cheaply.

Student Loan Consolidation Rates: Options Available To Students

Sunday, March 30, 2014

There is a trick to turning a difficult financial situation into an easy one. Consolidating the different loans and debts that exist is the key, clearing the headache and replacing it with more manageable terms. For students facing huge debts after graduation, consolidation is invaluable, but getting competitive student loan consolidation rates is a core aspect to the deal.

It is only obvious that the lower the interest rate the better, so a consolidation plan that has lower monthly repayments is important if the plan is to be as effective as it can be. After 4 or 5 years borrowing money, either to pay fees or simply survive, clearing college debts becomes a huge undertaking, but selecting the best program with good rates is essential.

Finding the right student loan consolidation program, and sifting through the individual terms and conditions, will take a bit of time and effort. But it will be worth it, if the pressure is eased and life becomes less stressful.

Consolidation Deals Explained

The core point to a consolidation plan is to ease the existing debt pressure, and securing the best terms means the debt is eased to the greatest degree. Each of the loan balances are combined and then repaid using the consolidation loan. This means 4 or 5 loans with different interest rates are replaced with one loan and one interest rate that is more affordable.

When it comes to consolidating student loans, consolidation rates can vary quite a lot from lender to lender. So knowing your own financial situation well, and what your existing costs are, is important. The total monthly repayments can be quite high, but when total balances are bought out, the repayments can be lowest by as much as 50%.

However, the most significant aspect to clearing college debts in this way is the fact that the loan term is lengthened. This means that the monthly repayments are kept to a minimum, thereby helping to make the student loan consolidation program so much more affordable.

Choose Your Rate

When dealing with student loan consolidation rates, it is important to remember that affordability is the number one concern. A part to establishing this is the choice of interest rate, and there are two types to choose from: fixed interest rates and variable interest rates.

Both have pros and cons. Fixed rates, for example, never change throughout the lifetime of the loan, making them easy to budget for. Even in times of financial crisis, the repayments will stay the same, so it is an ideal option when clearing college debts. The negative aspect is that the interest is higher.

In comparison, variable rates are lower but because they can fluctuate with the markets, they do not always stay that way. For example, if the starting rate is just 9%, then after 12 months, market events might have forced the rate up to 10%; after 24 months it might be 11%. Of course, they could also drop, making student loan consolidation repayments lower.

Mixing The Rates

Of course, it is also possible to mix the two rate types, if the term of the consolidation plan is very long. It means that students are given the chance to get on their feet initially, with student loan consolidation rates fixed for the first 2 or 3 years before switching to a variable rate.

Alternatively, a certain percentage of the debt (say 25%) is fixed, with the remaining sum charged at a variable rate. Even if the variable rate on the student loan consolidation plan increases, the student should be in a better position to afford it. It may seem to be a very complicated way of clearing college debts, but the result should be the same - keeping repayments low.

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